Original content drawing on use cases and best practices featuring analyses and insights from key stakeholders in Southeast Asia. Each report places focus on either a market in the region, or a vertical industry and revolves around the central theme of innovation & technology

  • AIBP Reports are distributed to enterprise end users and government agencies in Southeast Asia. They are also made available on the AIBP Online Content Library

  • The reports allow business leaders to keep abreast with the latest developments within their markets of interest, and to evaluate their level of competitiveness

  • AIBP’s network of the region’s leaders in innovation provide insights for the content included in our reports. This supplements secondary research

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24/25 AIBP ASEAN Enterprise Innovation Market Overview Report

Southeast Asian markets are amongst the fastest growing economic regions globally. We’ve published the AIBP ASEAN Enterprise Innovation Market Overview annually since 2015.

In the latest AIBP ASEAN Enterprise Innovation Survey, over 800 IT and business leaders across Southeast Asia share their transformation priorities. Here’s what’s reshaping the region:

  • Cost Efficiency Tops the Agenda: 79% of ASEAN enterprises prioritise cost reduction and operational efficiency as the core focus for digital transformation.

  • Cybersecurity Pressure Mounts: With a leap from 28% to 39% since last year, cybersecurity and privacy have become pressing concerns in the digital transformation journey.

  • AI Investment on the Rise: 78.5% of ASEAN enterprises agree – investment in AI is crucial to stay competitive over the next three years.

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Read about business opportunities in
Southeast Asia

Southeast Asian markets are amongst the fastest growing economic regions globally. With a young population and burgeoning middle-class, they offer ample opportunities for companies looking to provide value-added products and services. We’ve published the AIBP ASEAN ENTERPRISE INNOVATION MARKET OVERVIEW annually since 2015 - the report is made available for free.

We also publish market & vertical specific reports, most of which can be access at the AIBP Online Content Library - click on the sample reports below to read them
AIBP ASEAN Utilities and Power
AIBP Healthcare
AIBP ASEAN ESG

… more Reports are available at the AIBP Online Content Library.
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